January is the month of new beginnings. A refresh, new goals, and setting intentions for the year. This is one of the best times to launch a membership program. People are very focused on their needs for the new year, both health-wise, business-wise, and balance-wise.
Posts that will get higher engagement will be lists, to-dos, and top tips.
This month, I suggest setting aside time weekly to create a detailed timeline of what YOUR year will look like. What products/services will you launch at what times during the year, when will you schedule your vacation (I often schedule mine for when I have a natural downtime in my business).